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강원도 DMZ관광 활성화 방안 연구 - iv - 2. DMZ의 세계적 명소화··············································································89 2.1. 세계문화유산 등록 ············································································· 89 2.2. DMZ 내 유엔환경기구 유치······························································· 90 2.3. 남북 공동 DMZ 생태계 및 문화유적 조사 ·········································90 3. DMZ 전문 관광상품화 ··············································································91 3.1. DMZ 전문 관광 프로그램 개발··························································91 3.2. DMZ 자원 스토리 만들기··································································92 3.3. DMZ 전문 해설사 교육 ···································································· 93 4. 지역 밀착형 DMZ 체험 및 연계관광 육성··············································· 93 4.1. DMZ 친환경 농촌체험관광 육성 ························································ 94 4.2. DMZ 체험관광 육성을 위한 주민교육···············································95 4.3. 지역 관광자원과 연계한 체류형 상품 개발 ········································ 96 5. 외국인 관광객도 편리한 관광시설 구축 ··················································· 97 5.1. 국제수준의 기초 편의시설 확충························································· 97 5.2. DMZ 전문 관광안내시설 및 생태 관찰시설 조성 ······························ 98 5.3. DMZ 특화 음식점․숙박시설 확충 ·····················································98 6. 차별화된 관광상품 개발과 홍보․마케팅 강화········································· 99 6.1. (가칭)DMZ 관광 진흥 협의회 창설·················································· 100 6.2. 관광상품 개발 ················································································ 100 6.3. 홍보․마케팅 방안··········································································· 105 6.4. 지역별 차별화 방안·········································································· 108 7. 군부대와의 네트워크 구축 및 활용 ·····························································112 7.1. 군부대와 DMZ 관광진흥을 위한 네트워크 구축······························ 112 7.2. 군장병을 위한 DMZ 관광 팸투어····················································112 7.3. 면회객을 위한 이벤트 개최······························································ 113